5 Finger Social Media Learning
We all know how important Social Media is and we all know that it HAS to be a part of your blog or business marketing game plan.
What I want to talk about is people trying to over complicate or over learn what social media is and how to use it.
Social Media at it’s core is very simple..you share and get shared and talk to people and you do that on a regular basis.. there you go… you are now a Social Media expert!
So wanting to write something to help you understand SM easily, I was thinking of a way to explain it as I was staring at my hand when.. EAREKA!
Your Hand John?…It’s a good a place as any for a post idea…Right?
What came to me was how you can learn all you need about Social media in only 5 Fingers.
Yep..that’s right! ALL you need to know about SM is sitting there in the palm of your hand.
5 Fingers To Learning Social Media.
Index Finger – Know Your Goals
Your Index finger is your pointer, your directional, your number 1 finger.
With Social Media, the number one thing you need to do is decide what your focus, your goals are that you want out of your social media efforts.
Do you want traffic to your blog?
Do you want more customers to your local business?
Do you want to build a list?
Are you using it for customer service center to your customers?
You can use social media for all the above, but they all take a little different approach.
Once you decide what you want, then you need to stay focused on that path.
Middle Finger – Share The Luv
Your Middle finger is your “Love” finger ? this is where you share and engage.
With Social Media it is all about sharing, then engaging people with what you shared or what they shared. Make comments, reply, add your take, make a joke about a share whatever, it doesn’t matter.. what matters is that you show that you are really there and there to talk and chat and your real.
If your share, then be available for whatever conversation comes from that share. Do not share and walk away, doing that is like being a door to door saleman that gets someone to finally answer the door then turns and walks away..silly right?
When you share without being there for what comes after, then you are the salesman walking away from a open door.
Ring Finger - Build Your Community
Your Ring finger is where you start a marriage and a family.
With Social Media this becomes where you build that community. Where you build off the sharing and conversation you do with your middle finger.
Building a community on social media, isn’t something that happens over night.. but if you stay consistent, you will slowly build a nice following.
Building a community comes down to being a resource for great tweets you share, or a resource people know they can go to for help.
Once people realize you share great stuff and that you are always available to chat and always willing to help then that’s when you will see your social media community grow.
Pinky Finger – Share You Share Yours
The Pinky finger is the smallest and the flashy finger.
With Social Media this is where you share you, you share your blog posts, your articles, your affiliate links. When it comes to sharing your stuff, you should always keep it to a minimum.
This is where “ Less is More”
If you start to share more you then you share others, you will slowly become the guy/girl that is either a spammer or all about themselves, two things are a fast track to social media death.
The pinky is also the flashy finger… think old Italian dude with his gold chains open shirt hairy chest and……. Big ole pinky ring
This is where you share your, share your personality, share more about you. You want to keep your personal sharing to a minimum, but you need to share you. People connect with people they know or trust.. well the fastest way for people to know and trust you, is if you give them a little personal.
Thumb – Be Supportive and Helpful
The Thumb is what supports all your other fingers on your hand.
With Social Media you need to be helpful and supportive to your followers.This is where you bring all the hard work you did with your 4 other fingers all into a successful social media campaign.
The fastest way to reach all your blog or business goals with social media, is to be helpful and supportive to your followers needs and issues.
I hope that helps you understand Social Media a little better. SM is not hard or complicated, so stop making it hard.
Follow these tips and some common sense and you will start to see all the benefits of SM and why every business in the world is moving to SM in a big way.
What you think? What can you add? Let me know in comments.