How Twitter Helped Me Build My Authority and Get Published

Posted by John Paul in Twitter, Twitter Marketing

Twitter Helped Me Get Published…Sort Of

Ok, I didn’t get Published exactly, but an interview I did for Stephanie Chandler @bizauthor did get published in her new book – Own Your Niche

To me it’s the next best thing and very cool to be first Interviewed along-side some BIG Entrepreneurs and second to have that interview be published.

So I had to share this with you. 

Before I jump to the book, let’s chat about how I was chosen in the first place.

It is all Twitter’s fault

Stephanie has been following me on Twitter for a long time, and seeing how I use Twitter and what I share on my blog and basically everything I have done around Twitter is what caught her eye enough to invite me to be interviewed for the book.

Time and time again I see the benefits of using Twitter for myself and my clients and this isn’t about ROI or any type of stats tracking and calculating.

If you’re using Twitter or any Social Media site, you will know if it is working for you.

Trust me.. YOU WILL KNOW!

Here is a secret I want to share between you and me… Ready?

Twitter and all social media sites will not build your business.

I know, painful to hear… but take a deep breathe and keep reading.

But what social media will do is help you get seen and heard helping you build your brand and authority. Which will then help you get better results from your OTHER MARKETING!

• blogging + social media = better results
• affiliate marketing + social media = better results
• article marketing + social media = better results

Now without the marketing you are left with…

• social media + chit chat = more chit chat

Social media is a great tool.. but alone it’s not going to build your business.

It’s like having a Mc Donalds Big Mac without the fries… it’s good, but ohhhhhhhhh so much better with the fries lol

Ok, enough about all that.. let’s talk about the book.

I just got my copy a few days ago and I have read about 5 chapters so far and I am very happy with it. Stephanie shares some great information that will help Internet Marketers and Bloggers.

Since I didn’t read the whole book, I can’t do a full review – But here is some info off  Stephanie’s site.

Own Your Niche brings authenticity back to internet marketing, teaching you how to showcase your business with practical, easy-to-use strategies that you can implement yourself.

You will learn how to:
•    Identify and connect with your target audience
•    Turn up the traffic generation on your website
•    Build an effective blog
•    Get results with social media—in less than an hour per day
•    Distribute content that demonstrates your authority in your field
•    Create email marketing campaigns that build loyalty
•    Handle your own PR and get media to come to you
•    Add online revenue streams to your business
•    Generate exposure with proven offline methods including professional speaking, direct mail campaigns, and publishing

Also included are interviews with successful service-based business owners who share how they have built their audiences and created successful enterprises.

Sneak peek at my Interview inside.

Full list of Entrepreneur Interviews Inside.

Anita Campbell, Small Biz Trends
Karl Palachuk, Small Biz Thoughts
Melinda Emerson, Small Biz Lady
Kathleen Reale, Be Free for Me
John Paul Aguiar, Money Dummy Blog  pg.74 Yep Yep
Shasta Nelson, Girlfriend Circles
Neal Schaffer, Windmills Marketing
Denise O’Berry, The Small Business Edge
Roger C. Parker, Published and Profitable
Deborah Shames, Eloqui
Maria Nemeth, Ph.D., Academy for Coaching Excellence
Al Lautenslager, Market for Profits

This book is perfect for consultants, coaches, freelancers, health services professionals, financial advisers, attorneys, doctors, professional speakers, authors, and other service-based businesses.

Pretty much anyone trying to sell anything online.

Grab your copy at Amazon just click here – Get Own Your Niche Book (affiliate link)

Tags: build authority, get published, own your niche, own your niche book, Twitter, twitter marketing