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  • Posted by John Paul on 29 Dec 2009


Blogging For Money

So you started a new blog, and now you want to start blogging for money? 

That’s great!…BUT…

One thing I see bloggers do, and maybe do without realizing it is “Stealing Their Own Sales”.

I know your thinking, “John, I would NEVER steal my own sale that’s silly”  and normally this is true, but what if your stealing your own sales and not even realize  your doing it?

Affiliate Products vs AdSense blogging for money, money dummy blog, steal a sale

Many bloggers who are blogging for money choose affiliate products to sell on their site, I do this too and it’s a great way to make money.

So is Google adsense, simple quick way to make money on a blog without much effort.

Ok John I don’t see the issue.. Well my friend here is the issue. Have you really looked at what google ads are being displayed on your blog?

Chances are they are the same or at the least in the SAME niche as your blog and of your affiliate products you sell.

I don’t know about you, but I would rather make a 20, 30 or even 50% commission on a affiliate sale then a 20, 30 cents on a Google ad click.

Don’t get me wrong, I think Adsense is a great way to make money on your blog, you just need to keep your eye on what ads are being displayed.

I stopped running Adsense on my blog, instead I run Chitika Ads

The cool thing about Chitika is the ads only show on your blog when that visitor comes from Google search, and the ad will show products that target their search.

Example: search for dog collars, when they get to your blog, the ad will show them ONLY dog collar products.

This way your regular readers won’t see the ad…Very Cool!

Selling Ad Space vs Affiliate Products

Now this is pretty much the same as affiliate products vs adsense, but the main difference is selling ad space can make you a nice monthly income.  So it’s hard to say no to selling ads on your blog. 

With this again you just need to watch for what products or services you are showing ads for and what your affiliate products are.

You don’t want to lose aff sales to your banner ads and you don’t want to lose banner ad sales to your affiliate products because then your ads will not renew month after month if they don’t see results.

How to fix this you ask? Simple, run different affiliate products that don’t directly compete with your banner ads. This isn’t hard since there are 100’s of affiliate products and services in every niche to promote.

Your OWN Products vs Affiliate Products and Ad Space

Ok, this is the BIG NO NO!

Once you have your own product or service to sell then I recommend you stop selling ad space and fill it with your own product ads.

Yes selling ad space is a nice way to make a monthly, but in the long run, selling your OWN product and filling your ad space with your OWN ads will make you a lot more money in the long run.

It will also brand you a leader in your niche, give you credibility, and over make you and your blog a place people will gravitate to.

If your serious about blogging for money, then YOU want this!

This applies to affiliate products too. The way to do this when you have a product to sell of your own, it’s ok to also promote other affiliate products just make sure they are NOT in competition with your product.

I would much rather make 100% of a product sale then a 20% commission, Wouldn’t You?

Example: If you sell your own SEO book, then you obviously do not want to have a affiliate product anywhere on your site that will compete with your own product. 

Well there are 3 ways to stop stealing your own sales and be more successful at blogging for money.

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  • Michael
    I'm wondering what to do about blog posts from other bloggers which allow them the opportunity to swipe the traffic you send to your blog, and then they sell them the product you are driving the traffic to... what do we do to keep our own traffic?
  • Never heard of bloggers stealing other bloggers visitors..lol You know that most visitors visit numerous blogs. not just yours right?
  • webtechwise
    Excellent post John. I'm looking for the best way to monetize my blog these days, and from your post I understand that the best way would be affiliate ads, because they usually make more money than adsense (and I also don't have my own product/service to sell for now).

    I addition, if you don't mind me asking - did you ever calculate (roughly) your blog's conversion rate? like 10 visitors equal 1 cent etc.
  • Hey Pmer.. Thank You for the comment.

    I never did any hard numbers but Adsense takes soooo long to make any real money, at end of the month you may make 50$

    Compared to selling a aff product, 1 sale would get you the same 50$ or more.

    To me thats the way to go.
  • webtechwise
    All right, thanks a lot for the tips John.
  • Your welcome.
  • webtechwise
    Thanks! should I contact the companies that offer whose affiliate programs directly, or do you recommend to do it through some affiliate dealer? (pardon my questions, I'm new at this affiliates thing)
  • Well first let's do a selfless plug,,lol You can be a affiliate for my twitter book at http://www.johnpaulaguiar.com/affiliates/

    Just sign up and use the banners.

    Now other places would be going to Clickbank.com they have huge amount great products you can be an affiliate for.

    Other way is if you see a product or service you like.. scroll to bottom on the sales page and see if they have a affiliate program, if they do, just join it and they offer all marketing material.. it's pretty simple.

    Dont get me wrong...Adsense is a great program for people that have a HUGE amount of traffic, but if you dont, then affilaite sales is best and better then that is your own product.
  • A great post with worthy comparisons of the different strategies. Some very interesting things to consider. Thank you for sharing.
  • Thanks Paul. hope the post got your thinking a little bit :)
  • Nice post. But for non english blogs it´s a bit difficult to find better profit on affiliate products in comparison Google Adsense. Selling ad space is always the way to go.

    Good I found your blog via Twitter, interesting posts.
  • Selling Ad space and Adsense will take a huge amount of traffic to make any money. Big time Adsense paycheck don't happen that often, unless your an established blog with a huge amount of traffic. Selling ad space again takes "consistant" huge amount of traffic.

    So to make money with a blgo that has a decent smaller amount of traffic, then selling your own product is best, and affiliate prodicts are next best.

    Glad you liked the posts, and good to conect on Twitter :)
  • Michelle
    This is a good post. I am really looking forward to learning a lot about blogging and how to make money out of it. Maybe you can teach me how. Or if you know 'bout work at home jobs too! Thank you very much! More power!
  • TY glad you liked the post.
  • alisonfeliciano
    Great blog post today. I look forward to learning more from you John!
  • Hi Alison, and Welcome to the blog :) I'm glad you liked the post, and I'm here if you need any help.
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